Earlier today, YouTube barred Logan Paul from serving ads on his video channel in response to a "recent pattern of behavior" from him. Now, YouTube has announced a more formal and wider set of sanctions it's prepared to level on any creator that starts to post videos that are harmful to viewers, others in the YouTube community, or advertisers. TechCrunch reports: "We may remove a channel's eligibility to be recommended on YouTube, such as appearing on our home page, trending tab or watch next," Ariel Bardin, Vice President of Product Management at YouTube, writes in a blog post.
The full list of steps, as outlined by YouTube:
1. Premium Monetization Programs, Promotion and Content Development Partnerships. We may remove a channel from Google Preferred and also suspend, cancel or remove a creator's YouTube Original.
2. Monetization and Creator Support Privileges. We may suspend a channel's ability to serve ads, ability to earn revenue and potentially remove a channel from the YouTube Partner Program, including creator support and access to our YouTube Spaces.
3. Video Recommendations. We may remove a channel's eligibility to be recommended on YouTube, such as appearing on our home page, trending tab or watch next.
The changes are significant not just because they could really hit creators where it hurts, but because they also point to a real shift for the platform. YouTube has long been known as a home for edgy videos filled with pranks and potentially offensive content, made in the name of comedy or freedom of expression. Now, the site is turning over a new leaf, using a large team of human curators and AI to track the content of what's being posted, and these videos have a much bigger chance of falling afoul of YouTube's rules and getting dinged.
Read more of this story at Slashdot.